Identify and discuss a famous marketing leader. Discuss leadership traits you believe the marketing leader demonstrated and why those traits are important (100 word minimum)?

Apple

Explanation:

A market leader can be a person, company or product that has a large market share in their industry or that dominates in their industry.

When Apple came into the market they disrupted the market a left companies they found in the market behind by concentrating on both design and user experience. By coming up with innovative products and taking design into account they made themselves a luxury brand.

They remain in the public eye, meaning that they are always coming up with new products and better offerings. They have good marketing strategies.

They aim to please their customers and make them feel like they are a part of something exclusive and luxurious.

Their vision was clear from the beginning and remains so.

Without the ability to offer a good product that is user friendly with a good design, effective marketing, innovation and a clear vision, Apple would not have been able to become a market leader so all the above are important and should be applied by any company that aims to become successful in their business.

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