Business, 26.02.2020 00:32 chance60021

The S-shaped response curve suggests that:
A. advertising effectiveness will not be related to spending.
B. very low advertising budgets will not work.
C. advertising effectiveness will vary inversely with the spending levels.
D. the carryover effect is especially true for low-priced, frequently purchased consumer products. E. sales and spending on advertising are not directly related

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The S-shaped response curve suggests that:
A. advertising effectiveness will not be related t...