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Business, 24.02.2020 16:43 phillipmccormick

Last year the Ritzy Fan company loaded up all of their customer interaction information into a customer relationship management (CRM) system. Using the sophisticated computer algorithms in the system, the marketing department has identified the best times to offer discounts and increase prices and when customers are more likely to drop away from purchases. This new insight into their customer behaviour can assist the team in deciding:

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