MicroCorp has a budget that it must allocate toward advertising and market research. To achieve an efficient allocation of resources, how should MicroCorp decide how many dollars to spend on advertising and how many dollars to spend on market research?

(A) Dollars should be spent on advertising until the point where the benefit of the last dollar spent equals the opportunity cost of the last dollar spent. (B) Any remaining dollars should be spent on market research.
(C) The entire budget should be allocated toward market research.
(D) The entire budget should be allocated toward advertising.
(E) An equal number of dollars should be spent on advertising and market research.

While studying for the engineering economy final exam, you and two friends find yourselves craving a fresh pizza. you can't spare the time to pick up the pizza and must have it delivered. "pick-up-sticks" offers a 1-1/4-inch-thick (including toppings), 20-inch square pizza with your choice of two toppings for $15 plus 5% sales tax and a $1.50 delivery charge (no sales tax on delivery charge). "fred's" offers the round, deep-dish sasquatch, which is 20 inches in diameter. it is 1-3/4 inches thick, includes two toppings, and costs $17.25 plus 5% sales tax and free delivery. 1. what is the problem in this situation? state it in an explicit and precise manner. 2. systematically apply the seven principles of engineering economy (pp. 3-6) to the problem you have defined in part (a). 3. assuming that your common unit of measure is dollars (i. e., cost), what is the better value for getting a pizza based on the criterion of minimizing cost per unit of volume? 4. what other criteria might be used to select which pizza to purchase?

Walking through the grocery store, ramon sees a "buy 2, get 1 free" deal on laundry detergent. even though he currently has plenty of detergent he decides to take home all three bottles. ramon's decision seems to have been based mostly on his immediate need for the detergent the low price of alternative brands the limited income he presently earns the sale price offered for the detergent

Why does the fed pay interest to banks? a. it is interest on money held in reserve. b. it is interest on credit available to the fed. c. it is interest on loans taken by the fed. d. it is interest on government investments.