Business, 20.02.2020 22:22 azinanees

Representatives from Kraft spent several months with consumers in their kitchens, attempting to understand what they wanted in ready to serve meals prior to the launch of Kraft Deli Creations. The observational approach Kraft used is called research.
A) secondary
B) neuromarketing
C) experiential
D) ethnographic
E) questionnaire

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Representatives from Kraft spent several months with consumers in their kitchens, attempting to unde...