The Coca-Cola acquisition of its bottlers failed because Multiple Choice
consumers consumed l...
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Business, 11.02.2020 19:53 katie18147
The Coca-Cola acquisition of its bottlers failed because Multiple Choice
consumers consumed less because the distribution channel changed.
Coca-Cola spent less money on the distribution of concentrates and syrups.
Coca-Cola had valuable competencies.
the bottling business required too much capital investment and time.
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