Business, 13.01.2020 19:31 mNtYiOl7139
Question 1: mars and hershey's dominate the domestic chocolate candy bar business. in this mature market, advertising by individual firms does little to convince more people to eat candy. effective advertising simply steals sales from rivals. big profit gains could be had if these rivals could simply agree to stop advertising. assume mars and hershey's are trying to set optimal advertising strategies. mars can choose either row in the payoff matrix defined below, whereas hershey's can choose either column. the first number in each cell is mars payoff; the second number is the payoff to hershey's. this is a one-shot, simultaneous-move game and the first number in each cell is the profit payoff to mars. the second number is the profit payoff to hershey's.(a) briefly describe the nash equilibrium concept.(b) is there a nash equilibrium strategy for each firm? if so, what is it?
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Business, 22.06.2019 02:30, tdyson3p6xvtu
The dollar value generated over decades of customer loyalty to your company is known as brand equity. viability. sustainability. luck.
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Business, 22.06.2019 03:40, Jackson4568
Oceanside marine company manufactures special metallic materials and decorative fittings for luxury yachts that require highly skilled labor. oceanside uses standard costs to prepare its flexible budget. for the first quarter of the year, direct materials and direct labor standards for one of their popular products were as follows: direct materials: 2 pound per unit; $ 11 per pound direct labor: 2 hours per unit; $ 19 per hour oceanside produced 2 comma 000 units during the quarter. at the end of the quarter, an examination of the direct materials records showed that the company used 7 comma 500 pounds of direct materials and actual total materials costs were $ 98 comma 100. what is the direct materials cost variance? (round any intermediate calculations to the nearest cent, and your final answer to the nearest dollar.)
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Business, 22.06.2019 12:30, victorialeona81
Provide an example of open-ended credit account that caroline has. caroline blue's credit report worksheet.
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Business, 22.06.2019 15:00, Jocelynrichards
Why entrepreneurs start businesses. a) monopolistic competition b) perfect competition c) sole proprietorship d) profit motive
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Question 1: mars and hershey's dominate the domestic chocolate candy bar business. in this mature m...
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