Commerce insurance services has five divisions. they are personal; core commercial; main street business; major commercial; and benefits. the company is also departmentalized along product lines. commerce insurance services uses departmentalizationa. boundarylessb. productc. customerd. functionale. matrix

E) matrix departmentalization

Explanation:

Matrix departmentalization is an organizational structure that combines functional and task force departmentalization in order to improve economies of scale and/or customer service.

Commerce Insurance Services is divided functionally in five divisions, and each division is also divided along product lines (tasks).  

Matrix departmentalization.

Explanation:

Matrix departmentalization occurs when the taskforce and functional departmentalization are combined in other to improve different processes, so that a single activity could lead to an improvement in cost advantage and better service delivery to customers. It was introduced in the early 1960s as a response to the effect of growth problem and size of enterprise that requires technical skills and more flexibility.

Advantage of matrix departmentalization.

• It is aimed at final result.

• It spots product profit responsibility.

Disadvantages.

• Cause delay in decision making.

• Could lead to disunity or cause problem making unanimous decision.

• Could lead to conflict between various authorities within the organization.

1) the stages a new product goes through from beginning to end, i.e., the stages that a product passes through from introduction through growth, maturity, and decline. 2) the time from initial research and development to the time at which sales and support of the product to customers are withdrawn. 3) the period of time during which a product can be produced and marketed profitably.

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