Commercials and print ads undergo posttesting in order
a. gain relatively inexpensive f...
Business, 17.12.2019 21:31 adrian08022
Commercials and print ads undergo posttesting in order
a. gain relatively inexpensive feedback.
b. avoid the use of surveys.
c. determine if a campaign is accomplishing the objectives sought.
d. determine if an organization's mission statement needs to be modified.
e. locate new product ideas.
Answers: 1
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