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Business, 17.12.2019 01:31 jep88

Managers consider several different rationales when adapting marketing program elements, such as
a. high and relatively stable incomes of buyers belonging to the global market segment
b. need for improved planning and control
c. differences in living standards and economic conditions
d. stable demand of consumer goods worldwide

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Managers consider several different rationales when adapting marketing program elements, such as

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