Pepsi cola has entered into a long-term contract with a south african beverage business. the contract calls for the south african firm to produce and market pepsi cola in south africa. pepsi will receive a royalty on each case of soda sold. this is an example of: (points : 1)
licensing
a joint venture
a foreign subsidiary
foreign direct investment
best answer
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Licensing is the correct answer.

Explanation:

Licensing is defined as a trade agreement between a company that gives another company authorization to manufacture its product by contract and payment of royalties for the use of the right to use the trademark.

Companies generally license: design, patents, trademarks, copyrights and others whose purpose is to assist in increasing profitability and expanding business.

Despite being a very profitable strategy worldwide, product licensing is not crucial to a company's success, despite the ease of marketing a product or brand already consolidated and valued by the consumer, it is necessary to ensure compliance in production processes. and focus on marketing and sales.

a and c

explanation: