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Business, 20.11.2019 02:31 tayler6289

Shamrock company owns a trade name that was purchased in an acquisition of mcclellan company. the trade name has a book value of $3,500,000, but according to gaap, it is assessed for impairment on an annual basis. to perform this impairment test, shamrock must estimate the fair value of the trade name. it has developed the following cash flow estimates related to the trade name based on internal information. each cash flow estimate reflects shamrock’s estimate of annual cash flows over the next 8 years. the trade name is assumed to have no salvage value after the 8 years. (assume the cash flows occur at the end of each year.) cash flow estimate probability assessment $384,700 20% 633,500 50% 753,700 30% click here to view factor tables (a) what is the estimated fair value of the trade name? shamrock determines that the appropriate discount rate for this estimation is 8%.

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