When home depot entered the quebec market in canada, 2 percent of people were aware of the retail chain. to determine advertising effectiveness during the first 18 months in quebec, awareness research was done a second time. for this research, it was decided that if at least 50 percent of a 600-person sample of the population were aware of the home depot brand, it would continue its present advertising program. this is an example of:

Miller company’s total sales are $171,000. the company’s direct labor cost is $20,520, which represents 30% of its total conversion cost and 40% of its total prime cost. its total selling and administrative expense is $25,650 and its only variable selling and administrative expense is a sales commission of 5% of sales. the company maintains no beginning or ending inventories and its manufacturing overhead costs are entirely fixed costs. required: 1. what is the total manufacturing overhead cost? 2. what is the total direct materials cost? 3. what is the total manufacturing cost? 4. what is the total variable selling and administrative cost? 5. what is the total variable cost? 6. what is the total fixed cost? 7. what is the total contribution margin?