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Business, 15.11.2019 03:31 Jenifermorales101

Assume that you work for a company that produces different types of flavored salty snacks for many different target markets (for example, flavored potato chips or flavored sunflower seeds). one part of your job is to explore regularly what flavors your potential customers might like. taste preferences constantly change, and you may not always be aware of all the flavors people crave. with the above research objective in mind, which type of research would you most likely conduct on a regular basis?

a)field experiments
b)depth interviews
c)focus groups
d)laboratory experiments
e)survey research

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Answers: 3

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