Asmall company that manufactures pet food and toys is planning to start a new line of products that is related to pet health care. the company's top managers meet with potential venture capitalists to discuss the investments for a research and development (r& d) setup. in this case, the company is making a:
a. nonprogrammed decision.
b. wicked decision.
c. tactical decision.
d. routine decision.

Non-programmed decision

Explanation:

Nonprogrammed decisions which are also known as high-involvement decisions or nonroutine decisions are referred to as unstructured and novel decisions which are usually inclined towards criteria considered to be not well-defined. With these decisions, the data and information are most likely to be incomplete or ambiguous, and thus decision-maker tends to exercise thoughtful judgment.

Non programmed decision

Explanation: In simple words, non programmed decision refers to the decisions that one has to make in uncertain and unique situations. These decisions are non-recurring in nature and are usually taken by the top managers of the company.

In the given case, the company is willing to start a fresh line work of products regarding pet health care. This is a unique situation and does not arise on daily basis.

Hence from the above we can conclude that the correct option is A.

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