Assignment 6 (chapters 17, 18) you’re the manager of global opportunities for a u. s. manufacturer, who is considering expanding sales into asia. your market research has identified the market potential in malaysia, philippines, and singapore as described next: success level malaysia philippines singapore probability units probability units probability units big 0.3 1,200,000 0.3 1,000,000 0.7 700,000 mediocre 0.3 600,000 0.5 320,000 0.2 400,000 failure 0.4 0 0.2 0 0.1 0 the product sells for $10 and has unit costs of $8. if you can enter only one market, and the cost of entering the market (regardless of which market you select) is $250,000, should you enter one of these markets? if so, which one? if you enter, what is your expected profit? 2. you hold an auction among three bidders. you estimate that each bidder has a value of either $16 or $20 for the item, and you attach probabilities to each value of 50%. what is the expected price? if two of the three bidders collude, what is the price?

After copy is written, a menu designer focuses on the of menu items. prices descriptions placement sequence

Ms. sophia jones, the company president, has heard that there are multiple breakeven points for every product. she does not believe this and has asked you to provide the evidence of such a possibility. some information about the company for 2017 is as follows:

The following cost data pertain to the operations of montgomery department stores, inc., for the month of july. corporate legal office salaries $ 75,300apparel department cost of sales"evendale store $ 97,200corporate headquarters building lease $ 50,300store manager's salary"evendale store $ 12,900apparel department sales commission"evendale store $ 11,550store utilities"evendale store $ 12,800apparel department manager's salary"evendale store $ 10,450central warehouse lease cost $ 18,600janitorial costs"evendale store $ 11,800 the evendale store is just one of many stores owned and operated by the company. the apparel department is one of many departments at the evendale store. the central warehouse serves all of the company's stores. required: 1. what is the total amount of the costs listed above that are direct costs of the apparel department? 2. what is the total amount of the costs listed above that are direct costs of the evendale store? 3. what is the total amount of the apparel department's direct costs that are also variable costs with respect to total departmental sales?