subject
Business, 06.10.2019 10:00 sineguguhopengw3912

Akey to positioning a product or brand effectively is to discover the perceptions in the minds of potential customers. this involves taking four steps, one of which includes
a. deciding which of your competitors would be the most effective partner in a corporate merger.
b. identifying market niches that were not previously discovered during the market segmentation process.
c. deciding whether to keep or delete a product group or item.
d. discovering where the company's product or brand is on the relevant attributes in the minds of potential customers.
e. developing a new marketing program that conforms to your leading competitor's offering.

ansver
Answers: 3

Other questions on the subject: Business

image
Business, 22.06.2019 23:40, xrenay
Four key marketing decision variables are price (p), advertising (a), transportation (t), and product quality (q). consumer demand (d) is influenced by these variables. the simplest model for describing demand in terms of these variables is: d = k – pp + aa + tt + qq where k, p, a, t, and q are constants. discuss the assumptions of this model. specifically, how does each variable affect demand? how do the variables influence each other? what limitations might this model have? how can it be improved?
Answers: 2
image
Business, 22.06.2019 23:40, jaycobgarciavis
John has been working as a tutor for $300 a semester. when the university raises the price it pays tutors to $400, jasmine enters the market and begins tutoring as well. how much does producer surplus rise as a result of this price increase?
Answers: 1
image
Business, 23.06.2019 00:30, aek02
You get your monthly banking statement and notice that the number is lower than expected. you decide that you should create a cash flow statement. why are cash flow statements useful in managing money? what are the steps in creating a statement?
Answers: 1
image
Business, 23.06.2019 01:00, gabbytumey
As more people migrated west during the gold rush, what do you think happened to the demand curve in most western markets, holding all else constant? a. there was no shift, nor any increase or decrease in quantity demanded. b. there was no shift, but there was a decrease in quantity demanded. c. the demand curve shifted to the left. d. the demand curve shifted to the right. e. there was no shift, but there was an increase in quantity demanded.
Answers: 2
You know the right answer?
Akey to positioning a product or brand effectively is to discover the perceptions in the minds of po...

Questions in other subjects:

Konu
Mathematics, 24.10.2019 13:43