Find an example of a print or internet ad that includes images and text, and then answer the following questions about it. a. describe the ad. (1-3 sentences. 1.0 points) b. what do you think this ad's marketing message is? (1-5 sentences. 2.0 points) tip: does it use a specific desire or fear, or does it try to show how the product is a need or how it solves a problem? c. is the ad trying to get people to do something? if so, what is it trying to get people to do? if it isn't trying to get people to do something, what do you think the point of the ad is? (1-5 sentences. 2.0 points) d. do you think this ad is effective? why or why not? (1-5 sentences. 2.0 points)

You receive a memo from the vice president of procurement responding to your query. he writes: “it will be very important to maintain product continuity. we have a large base of devoted customers. we want to make sure that the quality and key characteristics of island knight stay the same through this transition. talk to frank, our consulting professional perfumer, for more information about the cologne. seasonal variations in costs are the single most significant factor in our deciding to go with another supplier, so finding a way to limit that should be the top priority. the overall marginal costs and shipping costs are probably somewhat less significant. you may want to talk to cindy, the product manager for island knight, regarding pricing information about the product.” what is the best action to take next?