Business, 19.09.2019 17:10 sarahgoff

Taking stock of where the firm or product has been recently, where it is now, and where it is headed in terms of the organization's marketing plans and the external forces and trends affecting it is referred to as a. tactical planning. b. market planning. c. goal setting. d. environmental scanning. e. situation analysis.

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Taking stock of where the firm or product has been recently, where it is now, and where it is headed...