Lisa wants to buy a new purse. the four criteria that are important to lisa in a new purse are color, durability, brand name prestige, and style. the three brands that lisa is considering are fendi, gucci, and louis vuitton. her ratings and importance weights are measured on a scale from 1 to 10, with 1 being the lowest and 10 being the highest. what promotional strategy should fendi's management pursue to convince lisa to purchase a fendi purse?

Morgana company identifies three activities in its manufacturing process: machine setups, machining, and inspections. estimated annual overhead cost for each activity is $168,000, $315,900, an $97,200, respectively. the cost driver for each activity and the expected annual usage are number of setups 2,100, machine hours 24,300, and number of inspections 1,800. compute the overhead rate for each activity. machine setups $ per setup machining $ per machine hour inspections $ per inspection

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The following information is for alex corp: product x: revenue $12.00 variable cost $4.50 product y: revenue $44.50 variable cost $9.50 total fixed costs $75,000 what is the breakeven point assuming the sales mix consists of two units of product x and one unit of product y?