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Business, 28.06.2019 00:40 juniorgutierrez997

Which statement is a reason why many retailers are creating and promoting their own captive brands? captive brands carry evidence of a store’s affiliation and are available everywhere. captive brands are displayed separately from mainstream products in a store. a captive brand strategy allows retailers to ask a price similar or equal to manufacturers’ brands. a captive brand strategy allows retailers to market private brands as inferior to manufacturers’ brands.

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Which statement is a reason why many retailers are creating and promoting their own captive brands?...

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