A company competes for the Malcolm Baldrige National Quality Award. If it is evaluated based on how senior executives create and sustain vision, values, and mission, it is likely that the company is being judged on the criterion of.

MBNQA is being judged in the criteria Leadership, Strategy, Customers, Analysis, measurement and managing knowledge, Workforce, Operation, Result.

Explanation:

Leadership

How the higher administration leads the grouping and how the grouping leads within the alignment.

Strategy

How the institutions or organization implement the plans in a strategic manner.

Customers

The organization should maintain and build excellent connections with the customers.

Analysis, measurement and managing knowledge

The institution should manage performance and support the processes.

Workforce

The institution should give authority and workforce must be involved.

Operation

The organization should manage the structure, and its process.

Result

The institution must perform in various ways like finance, operation, customer satisfaction, quality etc.

the string with the finger instead of using the bow

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